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For Generator Installers Only

Predictable Install Growth for Generator Installers

Done-for-you Meta and Google ads, qualification funnels, and follow-up, tuned by more than $3 million in generator ad data. Built to add 10 to 20 installs a month.

Generator installers onlyU.S. & CanadaSelective by market

Featured Case Study

$1.4M in Additional Revenue

in 4 months

Mark Veach

PWR House Generator · Houston, TX

Watch

15+

Documented client interviews

Named installers, on camera

$2.4M+

Tracked client profit

From documented engagements

$3M+

Generator ad data analyzed

Across 165+ installer ad accounts

From the Founder

I used to install generators. Now I market them.

I've sat across from homeowners explaining why they need a standby unit. That experience shapes every ad, funnel, and follow-up sequence we build.

Mitch Horton, Founder & CEO

Generator-only vertical
50+ active clients
Ads · Funnels · CRM · Follow-up

A Few of Our Current Clients

Hill Country Energy SolutionsHester's Electrical ServiceRedwood ElectricChampion Electrical ServicesPowerhouse GeneratorWhite Rhino ElectricDolphin Electric4 Power NowChesapeake Energy SolutionsJRC GeneratorsNH Generator InstallersGenTech NorthwestLong ElectricCox ElectricTripped ElectricCalibre ContractingCardinal Heating, Cooling, Plumbing & ElectricGrotberg ElectricPatriot Generator SupercenterTilley Brothers ElectricTotal Power GenerationHill Country Energy SolutionsHester's Electrical ServiceRedwood ElectricChampion Electrical ServicesPowerhouse GeneratorWhite Rhino ElectricDolphin Electric4 Power NowChesapeake Energy SolutionsJRC GeneratorsNH Generator InstallersGenTech NorthwestLong ElectricCox ElectricTripped ElectricCalibre ContractingCardinal Heating, Cooling, Plumbing & ElectricGrotberg ElectricPatriot Generator SupercenterTilley Brothers ElectricTotal Power Generation

Client Interviews

Hear It Directly From Installers

Real generator installers sharing actual results on camera. No scripts. No actors. No stock footage.

Mark Veach, PWR House Generator

Houston, TX

$1.4M in additional revenue

in 4 months

Zach Rogers, Hill Country Energy Solutions

Dripping Springs, TX

$1.1M+ in generator sales

in 10 months

Dean Polling

$600K in additional installs

in 3 months

The Data Edge

Your campaign doesn't start from zero. It starts from $3 million in generator ad data.

Most agencies guess their way through your first few months. We don't. We have tracked and analyzed more than $3 million in generator and electrical ad spend across 165+ installer ad accounts in the US and Canada. Before we write a single ad for you, we already know which hooks, budgets, and offers work in your state and your season.

165+

Installer ad accounts tracked and analyzed

50 states

Cost per lead mapped by state and by month

3,000+

Generator ads scored for what books installs

Daily

The database grows every day we run. New agencies start over. We compound.

What the data already tells us

  • 80% of all generator leads come from the top 5% of ads. We find your winners fast instead of burning months testing.

  • More than half of all generator ad spend gets wasted on ads that never produce a single lead. We kill the losers early.

  • A high click rate usually means worse leads, not better. We optimize to booked installs, not clicks.

Why Us

Not a Generic Agency

Built From Field Experience

Our founder installed and sold generators before building this agency. Every ad angle, qualification question, and follow-up sequence comes from real conversations with homeowners, not borrowed from another trade.

15+ documented case studies. Named clients, on video.

A System, Not Just Ads

Ads alone don't produce installs. We build the full path: traffic, qualification funnels, CRM delivery, follow-up automation, and optional appointment setting. Website builds available for teams that need them.

Full lead-to-install system. Not just ad management.

Selective by Market

We evaluate every market before accepting a client. If your area isn't viable, we'll say so upfront. No exclusivity promises, but no clients we can't deliver for.

U.S. and Canada. Market-evaluated before engagement.

Proven Before We Start

We have tracked $3 million+ in generator ad performance. Your campaign launches on patterns that already worked for installers like you, not on a fresh guess.

$3M+ in generator ad data. Not a cold start.

Follow-Up Systems

Most Lead Waste Happens After the Form Fill

If your team takes hours to call back, or forgets, those leads go cold. We build CRM systems that respond in seconds, remind before every appointment, and follow up on no-shows automatically.

What Happens After a Lead Comes In

Lead hits your CRM

Notification + missed-call text-back triggered

< 30 sec

Estimate booked

Confirmation SMS sent, calendar synced

Auto

Reminders sent

Two-touch sequence before appointment

24h + 1h

No-show follow-up

Re-engagement sequence fires immediately

Auto

How It Works

From Ad Spend to Completed Installs

01

Run the Ads

Meta and Google campaigns target homeowners in your service area actively considering a standby generator.

02

Qualify the Lead

Custom landing pages with qualification surveys filter by property type, timeline, and budget before anyone calls.

03

Deliver to CRM

Qualified leads hit your CRM in seconds with full context. Your team gets notified immediately.

04

Follow Up & Book

Automated text-back, reminders, and appointment confirmations keep leads warm. Optional appointment setting available.

05

Track Every Install

You see leads, appointments, installs, and cost per acquisition. We optimize against completed jobs.

The System

A Full Marketing Department, Outsourced

Six connected systems, each built for how generator installation businesses actually operate.

Market Discipline

We're Selective, Not Exclusive

We use market size, competitive density, and historical performance data to determine how many clients an area can support. Some smaller markets may only support one installer. Larger metros often support more than one.

We cap an area when adding another client would likely hurt existing client results. We don't promise blanket exclusivity, but we won't oversaturate a market either.

If we don't think we can deliver in your area, we'll tell you upfront.

Market-Evaluated

Capacity reviewed before every engagement

Capped When Needed

We stop adding when it would hurt results

Honest About Fit

We'll pass before we underperform

How We Operate

What You Can Count On

Response within 1 business day after your inquiry

We track real cost per qualified booked call and revenue, not vanity lead counts. You see what actually drove installs.

A real team that picks up the phone

First-month satisfaction guarantee. Details on the strategy call.

Good Fit / Not a Fit

We Work Well With

  • Established installer with real crews and service coverage
  • Sales team that knows how to sell a high-ticket, non-essential product to homeowners
  • Someone answering calls and following up same-day
  • Willing to invest $50 to $100+/day in ad spend
  • Wants a system, not a one-time lead dump

Probably Not a Fit

  • Looking for free strategy or tire-kicking
  • No one available to answer the phone or return calls
  • Expects installs without doing follow-up work
  • Not ready financially or operationally to scale
  • Won't commit to a structured process

FAQ

Common Questions

Home standby generator installers in the U.S. and Canada. Established businesses with real crews, service area coverage, and a sales team that knows how to close high-ticket jobs.

About SwiftSocial

Quick answers about who we are, who we serve, and how we work.

What is SwiftSocial?

SwiftSocial is a marketing agency built specifically for home standby generator installers and electrical contractors. We generate qualified, booked installation jobs using Meta ads, conversion-focused landing pages, and follow-up systems proven in the generator vertical.

Who is SwiftSocial for?

Generator installation companies and electricians in the US who want more booked installs, not just clicks or low-quality leads.

What makes SwiftSocial different?

  • We measure real booked revenue and cost-per-qualified-call with HYROS attribution, not vanity lead counts.
  • We specialize in the generator/electrical niche, so our creative and offers are battle-tested for it.
  • Satisfaction guarantee, transparent reporting, no long lock-in.

How does SwiftSocial work?

We build and run the ad campaigns, landing pages, and lead follow-up, and report on booked jobs and revenue so you see what actually drives installs.

Next Step

Let's Talk About Your Market

30-minute call. We'll review your service area, current pipeline, and tell you straight whether we can add installs.

Generator installers only·Selective by market·First-month satisfaction guarantee

Preferred Partners

Trusted vendors SwiftSocial recommends to generator installers.

View all partners →