How much does generator marketing cost with SwiftSocial?

Single Channel (Meta OR Google) starts at $2,000 every 4 weeks. Meta + Google together starts at $3,000 every 4 weeks. CRM buildout is $1,250 with onboarding or $1,500 standalone, plus $250/month for ongoing maintenance. Websites start at $1,500. Social Media Management is $1,000/month, Email Marketing is $750/month, or bundle both for $1,500/month. Ad spend is paid directly to the platforms and is separate from management fees.

What's included in the management fee?

Management fees cover campaign build and ongoing optimization (ad creative, copy, targeting, structure), custom generator landing pages, qualification survey funnels, CRM lead delivery, performance reporting, and follow-up coaching. CRM buildout, appointment setting, and ad spend are separate line items.

Do I pay for ad spend separately?

Yes. Ad spend is paid directly to Meta and Google and is separate from our management fees. Minimums are $50/day for Meta and $100/day for Google.

Straightforward Pricing

Q: Is there a long-term contract?

No. All plans run on a simple 4-week cycle with no long-term contracts required. Quarterly and longer prepay options are available at a discount and can be discussed on the strategy call. A first-month satisfaction guarantee is included.

No hidden fees. No lock-in. No pricing games. You see what you're paying for — and what's actually being done for that investment.

Every plan includes real implementation — campaigns, landing pages, funnels, CRM delivery, and reporting. Not a retainer for vague "management."

Ad Management

Campaign Management Plans

Single Channel

Meta OR Google — managed end-to-end for your market.

Starting at

$2,000every 4 weeks

Full campaign build — ad creative, copy, targeting, and structure
Custom landing page(s) built for generator leads
Qualification survey funnel to filter tire-kickers
CRM lead delivery — leads routed directly into your pipeline
Performance reporting with lead and cost visibility
Follow-up coaching and best-practice support

Best for: Teams entering a new market or validating demand before adding a second channel.

Book a Strategy Call

Meta + Google

Both channels managed together for broader market coverage.

Starting at

$3,000every 4 weeks

Everything in Single Channel — for both platforms
Coordinated campaign management across Meta and Google
Cross-channel budget allocation and optimization
Search intent capture (Google) + demand generation (Meta)
Consolidated reporting across both channels
More complete market coverage — reach buyers at every stage

Best for: Capturing both search intent and social demand in your territory.

Book a Strategy Call

Ad spend is paid directly to the platforms and is separate from management fees. Meta minimum: $50/day. Google minimum: $100/day.

CRM & Follow-Up

CRM Buildout

A fully configured follow-up system — pipeline, automations, texting, compliance setup, and team-ready usability. Not a template. Not a skeleton.

With Onboarding

$1,250

One-time. Bundled with ad management setup.

Custom pipeline stages matched to your sales process
Lead routing and ownership/assignment logic
Custom fields for lead source, equipment type, and job details
Speed-to-lead triggers — automatic contact within seconds
Missed-call text-back automation
Appointment confirmation messages
Two-touch reminder sequence (24hr + 1hr)
No-show recovery — re-engagement fires automatically
Cold lead reactivation sequences
Calendar integration for appointment scheduling
A2P 10DLC brand and campaign registration support
A2P 10DLC number purchase and provisioning
SMS configuration and texting readiness setup
Pipeline visibility dashboard
Team notifications for new leads and stage changes
End-to-end message flow testing and QA
Ready-to-use handoff and walkthrough

Book a Strategy Call

Standalone

$1,500

One-time. Full CRM buildout without ad management.

Same deliverable stack as the onboarding buildout — pipeline, automations, A2P texting setup, and ready-to-use handoff — for teams that already have their ad campaigns running elsewhere.

Book a Strategy Call

Maintenance

$250/mo

Ongoing CRM support after buildout.

Ongoing workflow support and troubleshooting
Automation edits and adjustments as needs change
Sequence updates and optimization
Pipeline or field changes as your process evolves
Issue diagnosis and resolution

Appointment Setting (Optional)

Trained setters who respond to leads fast, pre-qualify before booking, and keep your calendar full of real opportunities — not tire-kickers. Pricing is based on lead volume and call structure. Available as an add-on — we'll scope it on the strategy call.

Discuss on Call

A2P 10DLC Setup Included in Every Buildout

Business text messaging requires A2P 10DLC registration — a carrier-mandated process most teams don't know about until their messages stop delivering. We handle brand registration, campaign registration, number purchase, and CRM configuration so your system can send texts the day it goes live.

Marketing Department Add-Ons

Social Media & Email Marketing

Add either service à la carte, or bundle both and get a full outsourced marketing team for less than the cost of a single part-time hire.

Social Media Management

Facebook + Instagram, Run For You

$1,000/month

20+ posts/month on Facebook AND Instagram
Posted Mon–Fri (business days)
Custom captions and graphics
Personalized to your area, weather, and brand
Comment, reply, and DM management
Monthly content calendar shared in advance

Book a Strategy Call

Best Value · Save $250/mo

Marketing Dept. Bundle

Social Media + Email, Together

$1,500/month

Normally $1,750/mo separately

Everything in Social Media Management
Everything in Email Marketing
Unified brand voice across all channels
Cross-channel content coordination
Single point of contact for both
$250/mo savings vs. à la carte

Book a Strategy Call

Email Marketing

Weekly Blast to Your Homeowner List

$750/month

List built from your ad campaign leads
List maintenance and hygiene
1 personalized email blast per week
Education, offers, and seasonal content
Personalized to your area and brand
Deliverability monitoring

Book a Strategy Call

Month-to-month. Add or remove either service at any time. Bundled price requires both services to remain active.

Website Design

SwiftSite Website Packages

Generator-specific websites built to increase trust and convert more estimate requests.

SwiftSite Foundation

A clean, professional, generator-specific website.

One-time

$1,500

Up to 5 standard pages
Custom branded design
Fully responsive (mobile, tablet, desktop)
Contact / estimate request CTA flow
Basic trust sections
Basic on-page SEO setup
2 revision rounds
30 days bug-fix support

View Full Details

Recommended

SwiftSite Growth

Everything in Foundation, plus stronger conversion and integrations.

One-time

$2,000

Up to 8 standard pages
Stronger conversion architecture
Proof, FAQ, financing, and process pages
Qualification-style estimate form
CRM-connected form routing
Booking / calendar integration
Stronger SEO + performance optimization
3 revision rounds
30 days bug-fix support

View Full Details

SwiftSite Care — Website Maintenance

Ongoing updates, bug fixes, content edits, and routine QA. Optional — available after any SwiftSite build.

$250/moLearn More

What You Should Know

First-Month Satisfaction Guarantee

If you're not satisfied with our work in the first 4 weeks, we'll make it right — including a full refund if we can't. Guarantee specifics are covered on the strategy call and outlined in your service agreement.

Ad Spend Is Separate

Meta: $50/day minimum. Google: $100/day minimum. Ad spend is paid directly to the platforms. Our management fees cover everything else — campaigns, landing pages, funnels, CRM delivery, and reporting.

What's Included vs. What's Separate

Management fees cover campaign setup, ongoing management, landing pages, qualification funnels, CRM lead delivery, and reporting. CRM buildout, appointment setting, and ad spend are separate line items.

Timeline

Campaigns are typically live within 72 hours of kickoff. Full setup — landing pages, CRM integration, and QA — is completed before we start sending traffic.

Month-to-Month by Default

All plans run on a simple 4-week cycle with no long-term contracts required. Quarterly and longer prepay options are available at a discount — ask on the strategy call.

A Few of Our Current Clients